Hoooge Cauli

I’ve just come back from the local farmers market (Wanstead to be specific).

I got a bit carried away and scooped up large quantities of goodies.

Including this hoooge cauli

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Which handily has a radiator in the background to allow you to assess the scale of its hoooge-ness

For the record I also bought:

12 rashers of smokey bacon

3 types of sausage (4 of each)

2 pork chops

2 pieces of ribeye

2 lamb chops

1 lamb breast

1 lamb neck fillet

1 piece of pork belly

1 fillet smoked haddock

the hoooge cauli

beetroot

kohlrabi

potatoes

rainbow chard

a squash

pippin apples

raspberries

apple and ginger juice

3 quiches

1 slice of poppyseed cake

dozen eggs

ticklemore cheese

berkswell cheese

single gloucester cheese

cumin gouda

Then I staggered home….

 

Feeling flowery in veggie heaven

Last week I took part in Dan of Food Urchin’s dinner blogging challenge (called ‘Where’s my pork chop?’). Basically I cooked him some dinner and in return I got, well these:


                  

There’s loads of potatoes, beans and courgettes hiding under the kale

 

I’m going to be blogging what I cooked for Dan in a separate post so check back for that in the next few days. Here I want to tell you some of what I’ve done with the veg so far.

Dan had been down to his allotment bright and early on the day of the swap and picked me a selection of goodies in their prime. In the bag were charlotte potatoes, curly kale, green (French) beans, courgettes and COURGETTE FLOWERS ?. I’d been hoping for some of the latter as I’ve only tried them once before and they aren’t that easy to buy. We’ve tried to grow our own courgettes this year but we aren’t having much success so far (the first lot of seeds didn’t germinate) so I was particularly delighted with the flowers.

Of course as everything had been picked only a few hours before I took the picture above the veg were absolutely bouncing with freshness. I was pretty pleased with my haul and it really demonstrated how lovely and fresh veg can be when their distance from the ground to the kitchen is short. I now have allotment envy.

So what I have I done with the veg so far?

Well as recommended by Dan I did some of the kale with oil and chilli. I actually steamed it first then gave it a quick sauté in rapeseed oil and chilli flakes. It was really good, the kale still had a little bit of crunch to it and the chilli complemented the slight bitterness that is inherent in brassicas like kale. I’ll definitely try it like this again and venture out into varying the spice choice as well.

 

 


The potatoes are just brilliant. One of my gripes about potatoes is that its not that easy to get ones that taste of anything much but when you do WOW instead of thinking potatoes taste kind of bland and nothingy you realise they have an earthy sweetness all of their own. Dan’s potatoes hit the mark on this – I assume its because they were straight from the ground. So far we’ve had them simply boiled and also crushed and cooked with some onion. Yum.

The beans and the courgettes we’ve steamed and tossed in a little oil or butter – again when things are this fresh they can shine on their own. And the flowers?             

 

                  

Well searching in cookbooks, on the internet and tweeting all seemed to point to stuffing the flowers, dipping in a tempura batter and deep-frying. Hmmmmm. I’ve never deep-fried anything; I don’t own a deep fat fryer, I too vividly recall close calls with chips pans in the 1970s (and that safety advert they used to run) to suddenly think that deep-frying them is the way to go. I also don’t want to experiment with a new technique on my precious courgette flowers – imagine if it goes wrong…..after a bit more thinking and searching I decide to just have them fresh and perky as they are in a salad but I do go with the flavours that many of the deep fried recipes suggest i.e. fresh soft cheese and herbs.                  



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I simply tore the flowers and tossed them with the rest of the salad (rocket, basil, lollo rosso, tomato, cucumber) before adding some of my favourite Buxlow Wonmil cheese and drizzling with a little oil. The flowers aren’t particularly strong in flavour but they add a both a different colour and texture to the salad. They are curiously soft yet slightly crunchy at the same time and a good addition.     I guess if I get more flowers I might dare to experiment with deep-frying but for now I’m happy I stuck to adding my flowers to a salad. (Dan – more flowers please….)!     

 

Boxed in

About a month ago I was contacted by the PR firm for Abel & Cole asking if I’d like to try one of their veg boxes for free, well in exchange for doing a review of it on my blog, after all nothing is truly free; although I figured they’d have a hard time trying to enforce the contract if I just scoffed the food then did nothing.

Legal matters aside there was, of course, the issue of whether to accept a freebie and whether you can write an objective review of something you didn’t pay for. In actual fact can you write an objective review, full stop, whether you paid for something or got it free? As anyone who has spent more than five minutes reading up on social science concepts well knows, along with there being no such thing as a free lunch, there is no such thing as an objective (re)view. The best we can hope for is that people openly state their position and try to balance both sides of any debate.     
        


So in the spirit of this here is my position:

I’m female, white, middleclass, over 35, married, management job blah blah blah. In fact how come I’ve not been buying Abel & Cole every week since they started I must be in their core demographic? Well that’s because although I’m keen on organic and local and stuff like that I also like shopping (some might say rather too much), so the idea of a box with my weekly food shop in just turning up on the doorstep has never quite worked as a concept for me. I’ve toyed with the idea a lot on and off, looked stuff up on the web, found different schemes, been tempted by recent money off ‘junk-mail’ offers from both A&C and Riverford but never taken the plunge.

But now I was being offered the chance to try it for free! So of course I said yes.         

Now before we continue lets just be clear here that Abel & Cole have approached quite a number of bloggers with the same offer and many have said yes. It’s fuelled an existing debate about freebies and ‘bloggers as reviewers’ that I’m not going to expand on here (suffice to say mud was thrown along with the term ‘blaggers’). I think that as long as people are clear that something was free, that it fits with what they normally blog about and that they try their best to be objective then readers can judge for themselves – and I’m sure the readers do. Its also means that there been plenty said already so I’d suggest you go and look at the other reviews as well – I’ve listed some at the end.  

Because remember:  

THIS IS JUST MY OPINION BASED ON A SAMPLE OF ONE 

 

  

What then was my experience of the box scheme. I guess it can be summed up in one word: 

 

  

AMBIVALENCE. Yes that’s right ambivalence.

     

        

Look at the size of that lettuce!
Why? Well let’s go through and score the whole thing on some measures (not out of ten but as YES or NO or INDIFFERENT):    
     

Ordering = INDIFFERENT

I didn’t use the online system but just took the standard box. I’ve looked at the online system since and it looks ok but no better or worse than similar offerings. So no real advantage here but some sites are far worse.    

 

  

Delivery options = NO

A big fat NO in fact. They tell you what day they deliver to your area and it could be at anytime of day. Where I live it’s a Thursday but pity the people who are on a Monday. I’m not at all keen on the goods turning up when it suits their schedule. On this occasion they turned up before I went out for the day but I wasn’t pleased to find a whole box of veg on the doorstep at 7am when I was about to leave for a meeting that I then had to divert my attention to and deal with (the veg not the meeting). I’m also not that thrilled with the idea of it sitting on the doorstep all day – the only place they can put it being in the recycling bins! So this doesn’t work for me. I’ve used Ocado quite a bit (I’ll come onto whether its for comparable things) and you select your day and time down to an hour. The price varies accordingly but in this case you get what you pay for. With A&C its 99p for it to turn up when it suits them and for Ocado it can be as much as £6 to have it turn up when suits you. I guess it depends on how much you value the ability to say when you want it delivered. For me this is one of the biggest losing points.    

 

  

Quantity = YES

It looked like you got a lot of stuff in the box and for 2 people (it was a medium box) it was certainly plenty for a week.

 

 

 

 

        

Hmmm its a bit of a squeeze in here

 

Variety = NO         

The medium box is billed as for 2-3 people and although there was lots of quantity there was less in the name of variety which would mean you might get bored before the week was out or you could end up wasting stuff or you’d still need to go and buy more stuff e.g. there was lettuce and spring onions but no other salad stuff. You can of course substitute things or add extras.

Accuracy = INDIFFERENT

Sorry call me pernickety I but expect 100% accuracy when the contents are only listed on the site 2 weeks in advance of delivery. I was so looking forward to little gem lettuce but that’s not what I got. Irritating. With Ocado (and others) you can at least decline the substitution.

Seasonal/Local = NO

I have to give it this because you should not be able to suggest the box is seasonal when it contains APPLES. They are not in season in the UK so must have been shipped half way round the world. Now of course in winter this could lead to a box full of turnip week in week out but considering this was late June there must have been something more local and seasonal than apples from the Southern hemisphere. I don’t think that something that is so good in the UK when its in season should be put in the box out of season. Things we can’t grow here might be a different matter but things we can and in fact we are good at should be optional extras for those who want them not standard items. Imagine what I’d have to say if they sent me asparagus in February…..

Labelling = NO

There is no indication on the produce or the receipt where the items have come from (except I’m hoping the Jersey Royals came from Jersey). In the supermarket it either states the country or in the case of much UK produce the county and even the farmer it’s from. The farm shop can and does do the same. Come on A&C this isn’t good enough. On the website it supposed to show what is local (for which I read UK generally rather than local to me specifically as I understand much of the stuff is from the South West) but it should also be clear on the receipt, and be more specific.

Quality = INDIFFERENT

The apples were woolly and tasteless, as you’d expect for something shipped from somewhere random in the Southern hemisphere at the end of their season. The beetroot were mixed – some giant and woody, some good. The broad beans were very fresh but big and rather floury. The chard was giant but tasty and fresh. The green cabbage was huge but good, sweet and fresh. The lettuce was fine but wilted quickly and was therefore too large, lots got wasted. The Jersey Royals were fine but quite large so end of very first crop and average taste wise. Melon, ripe and smelled lovely but taste was bit watery. Nectarines were rock hard on arrival then suddenly ripened and started to go off; tasted good at their peak. Spring onions were fine. I got the impression the standard box is the place for A&C to use up gluts that are near end of shelf life. There is no option to rummage like you might in a shop (and I include supermarkets here) or market for the best items or the cheapest or whatever floats your boat and budget.

Price = INDIFFERENT

I compared the prices on Ocado for the closet choice I could get to the box contents. I thought I’d give them a chance and I also imagined that competition wise Ocado might be a closer match than Lidl. The standard box at standard price was cheaper than Ocado (I’m ignoring delivery here just looking at produce) by several pounds, which is good but at least what I would have expected. But if you start to substitute in the box – or if you’d built it yourself then Ocado would be a few pence cheaper. Not so good.

Value = INDIFFERENT

Its clearly better produce than some options but the lack of choice for the standard offering (or the prices if you pick freely) mean that overall its probably marginally worse than something like Ocado and definitely less value than the farm shop or some of the supermarkets.

At the end of the day it depends on a balance of convenience and price. If you don’t have easy access to transport then a delivery service is great and is certainly a way to buy non-food basics even if you can get to local shops easily. But as soon as you have a choice of local shops, good farm shops or even a decent supermarket and you can get to them easily then the convenience starts to lose out over the ability to pick the items you want, see what you are getting, and at what price, and not suddenly wonder what to do with a giant lettuce that’s fading fast.

So for me my initial reluctance to sign up myself has mainly been born out – I just want to see what I’m getting before I buy my fruit and veg. But that’s me and so I can’t quite see where A&C might fit in to how I shop for food. But remember readers this is just my opinion it might work for you.

For the record I normally shop at the following places (in no particular order):

Ocado for boring basics such as cat food and kitchen roll and a few other regular things that are sufficiently uniform it doesn’t matter like butter or yoghurt or pasta. But if they substitute it almost always goes back.
Waitrose (two branches in London) for slightly less basics plus veg and meat when I can’t get to the farm shops I like. Plus wine and beer.
Several farm shops in Essex and Suffolk where I stock up on my favourite produce when I’m nearby for meat, deli products and veg.
And the occasional foray to specialist shops and markets such as Borough and Neals Yard.

Here’s some other reviews:

Food Urchin – veg box
Purely Food – veg box

Freestyle Cookery – veg box

Kavey Eats – veg/chicken, lamb/beef

 

 

Hollowlegs – veg box
Essex Eating – veg box, chicken
Oliver Thring – veg box
Gastrogeek – various items
Gourmet Chick – veg box

And I’m happy to add other A&C reviews if people let me know they have done one.

You can find Able & Cole here.